Advancing Festival Sustainability at BottleRock Napa Valley


Commitment to sustainability, effort and success

NAPA, CA, – BottleRock Napa Valley is pleased to announce the positive results of its commitment to several sustainability initiatives during the 2021 Festival, which was held September 3-5 in Napa Valley.

Bank of the West, a leading sustainable bank and festival sustainability partner, along with Napa Recycling, Mananalu Water, ZeroHero, US Pure Water and BYOBottle, have helped the festival make great strides in increasing compost , reducing landfill waste and eliminating single-use plastics. . As a result, BottleRock 2021 was the most sustainable festival to date. Sustainability initiatives and results included:

“We have always taken our sustainability efforts very seriously.

Jason Scoggins, BottleRock Napa Valley Partner

With the support of Bank of the West, which generously donated TerraCycle receptacles, 74% of all event waste was composted or recycled;

Plastic water bottle

By eliminating single-use plastic water bottles, using recyclable aluminum bottles and encouraging attendees to refuel at the festival’s free water stations, more than 182,000 plastic water bottles to single use were phased out at BottleRock 2021;

By encouraging carpooling, public transport and pedaling with free bike lockers, the festival pulled more than 1,300 cars off the roads over the BottleRock weekend;

BottleRock Napa Valley fans

Energy savings

Energy saving initiatives included using 100% LED lights for all on-site lighting, with 75% of festival power supplied by on-demand power without a generator;

By launching its new BottleRock Upcycle initiative, the festival identified and collected leftover or unwanted materials and redistributed them for reuse in the Napa Valley community;

Napa Food Bank

Finally, the festival continued to work with Feeding it Forward by gleaning all perishable and non-perishable food immediately after the festival. Feeding it Forward donated the food to the Napa Food Bank, local schools and the community at large.

“We have always taken our sustainability efforts very seriously,” said Jason Scoggins, BottleRock Napa Valley partner. “Thanks to our partnership with the West Bank, we were able to expand our efforts and seek new ways to become better stewards of our natural resources.”

“BottleRock is a great example of positivity and change,” said Ben Stuart, chief marketing officer and head of growth and transformation at Bank of the West. “We all need to evolve and become better stewards of the planet. Whether it’s organizing a sustainable festival or choosing a sustainable bank that doesn’t invest in activities that are harmful to the planet, to tackle climate change we need to address sustainability in all aspects of our lives. .

BottleRock Napa Valley will continue to raise the bar in its sustainability efforts during Festival 2022, scheduled for May 27-29 at the Napa Valley Expo in historic downtown Napa.

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