Atlanta Company will sponsor two landmark events, formations and elites
ATLANTA, October 19, 2021 / PRNewswire / – Atlanta-based fitness tech company partners with two of that of Atlanta emblematic traditions of running. Atlanta Track Club has announced that Wahoo Fitness is the official wearable partner of the Invesco QQQ Thanksgiving Day Half Marathon and Publix Atlanta Marathon Weekend events. Wahoo will also be the year-round partner of the club’s continuing education programs, masters and elite Olympic development teams, providing cutting-edge wearable technology, data and support to runners and walkers throughout. throughout the runner’s life cycle.
Like Atlanta Track Club, Wahoo Fitness is proudly based here in Running City. United States,” noted Rich Kenah, executive director of the Atlanta Track Club. “We are proud to partner with a local brand that is committed to working with athletes ranging from those training to their first 5K to the professional runners who will represent this community on the world stage. “
Founded in 2009 by Chip Hawkins, a member of the Atlanta Track Club Masters team, Wahoo gives walkers, runners and cyclists a better way to track, measure and share their training data. The company’s innovative product line includes GPS sports watches, smart training bikes and heart rate monitors.
“The Atlanta Track Club races and racing with members of the Masters team have been a big part of what made Atlanta special to me, “said Hawkins.” I am delighted and humbled that the company I have created now has the opportunity to partner directly with the Club. “
Ahead of the Invesco QQQ Thanksgiving Day Half Marathon events, runners and walkers will have the opportunity to experience and win Wahoo products. The brand will also be present when the bibs are collected. Wahoo will also play a major role in the preparation of the Publix Atlanta Marathon Weekend, notably by being present at the Expo.
Plus, as Atlanta Track Club Elite athletes compete across the country and around the world, everyone will have a Wahoo Element Rival GPS sports watch on their wrists.
The Invesco QQQ Thanksgiving Day Half Marathon events take place on Thursday 25 November In the center Park Stadium in Atlanta. The Publix Atlanta Marathon Weekend is scheduled for February 26-27, 2022 at the Centennial Olympic Park. Registration for both events is currently available.
About the Atlanta Track Club
Atlanta Track Club is a non-profit organization committed to creating an active and healthy environment Atlanta. By running and walking, Atlanta Track Club motivates, inspires and engages the community to enjoy a healthier lifestyle.
With over 30,000 members, Atlanta Track Club is the second largest running organization in United States. In addition to the AJC Peachtree Road Race (peachtreeroadrace.org) – the largest 10K Running event in the world, the Publix Atlanta Marathon, PNC Atlanta 10 Miler and Invesco QQQ Thanksgiving Day Half Marathon, Atlanta Track Club runs over 30 events per year. With the support of its members and volunteers, the Atlanta Track Club also maintains a number of community initiatives, including organizing and promoting the Kilometer Kids subway running program. Atlanta youth, honoring high school cross country and track and field athletes at the Atlanta Track Club All-Metro Banquets and supporting the Grady Bicycle EMT program. For more information on Atlanta Track Club, visit atlantatrackclub.org.
About Wahoo Fitness
Situated in Atlanta, Georgia, Wahoo Fitness has created a complete ecosystem of sensors and devices for runners, cyclists and fitness enthusiasts in general. Wahoo’s award-winning product line includes the KICKR family of smart indoor riding equipment and accessories, the ELEMNT family of GPS devices and sports watches, the TICKR family of heart rate monitors, as well as as the Speedplay double-sided pedals and the SYSTM structured training app to help you become the most complete athlete. Learn more about the full line of Wahoo products and apps at WahooFitness.com.
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SOURCE Wahoo Fitness