Immersive Taiwan Excellence Pavilion Opens at First-Ever Taiwan Expo USA in DC


WASHINGTON–(BUSINESS WIRE)–Taiwan Excellence showcased Taiwan’s best technology, fitness, eSports and outdoor lifestyle products to hundreds of people who attended the opening of the Taiwan Excellence Pavilion today at of the very first Taiwan Expo USA. Attendees had the opportunity to experience Taiwanese products that will shape lives for the next decade, all made by award-winning Taiwan Excellence brands that demonstrate the country’s leadership in quality and design.

While Taiwan is best known for its dominance in semiconductors, the nation has established itself as a force in technology, creativity and design. The Taiwan Excellence Pavilion showcases Taiwan’s emergence as a global innovation leader and comes at a time when US-Taiwanese relations are taking center stage.

Taiwan Foreign Trade Development Council Chairman James Huang and Taiwan Economic Affairs Minister Mei-Hua Wang were the main hosts and organizers of the event. US Under Secretary of Commerce for International Trade Marisa Lago; former Vice President of Taiwan, Chien-Jen Chen; Representative of the Taipei Economic and Cultural Office in the United States, Bi-Khim Hsiao; and the president of the American Institute of Taiwan, James Moriarity, were among government officials and business leaders who gathered to welcome the public to the Expo at the Ronald Reagan Building and International Trade Center. The Expo runs until Friday, October 14.

The first of its kind, the Taiwan Excellence Immersive Pavilion is a fully interactive multimedia storytelling experience. Attendees hopped on a rowing machine with their own avatars, rode through downtown Taipei on a VR-equipped spin bike, and got to test out more than 70 award-winning Taiwan Excellence products from 23 world-renowned brands. , such as ASUS, Xplova, GIGABYTE, MSI, imSTONE, D-Link, VAGO, InWin, Pacific Cycles, WIIM, LifeSpan and SOLE Fitness.

For 30 years, Taiwan Excellence has recognized cutting-edge Taiwanese brands that demonstrate outstanding R&D, design and quality in product development. The Taiwan Expo is not just an opportunity for countries, businesses and individuals to collaborate – it’s a chance for American residents to be introduced to the technology of the future. Please visit for more information.


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