Ade Holder and the cycling group The Monday Boys
Submitted for publication by Lorrie rose
Ade Holder, founder and managing director of 427, a Ringmer-based marketing company near Lewes, East Sussex, joined five other members of the cycling club to recently complete the British Heart charity bike ride 60 mile foundation.
Known as the Monday Boys, the cyclists raised just under Â£ 2,000 for the charity on a trip that took them off-road through the North and South Downs from London to Brighton.
The 60 mile ride was long and grueling and entirely cross-country and the team struggled on the final climb to the South Downs after hours of off-road biking. But they were able to complete the cycle in under seven hours, surpassing their goal of completing it in under eight hours. 427 Monday Boys’ initial fundraising target was Â£ 500, however, the team managed to raise an incredible almost Â£ 2,000 after the charity cycle.
Ade Holder, Managing Director of 427 Marketing, said: âThere were thrills and excesses, but luckily everyone on our team managed to stay on their feetâ¦ in general. The wonderful team, the British Heart Foundation and all the Commissioners have done an incredible job of keeping everyone safe and on track. “
427 Marketing, which is part of The Creative Group; along with sister company Creative Pod, have always been extremely passionate about supporting their community, so look forward to their future endeavors and charitable work. They plan to continue raising a lot more money for worthy causes and creating free websites and providing free services to charities, as well as sponsoring their local first responder ambulance.
To learn more about 427, visit their website: https://427marketing.co.uk/
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